Open Position: Digital Marketing Specialist (China)
A global digital financial company is looking for Digital Marketing Specialist for their China Market. This is a permanent role and will be based in their global service office in Kuala Lumpur.
Key Responsibilities and Requirements:
- Develop and execute marketing plans based on customer approaches and data driven acquisition strategies
- Strong knowledge on advertising and media channels in China such as WeChat, Baidu, and Weibo
- Experience in leading B2C digital campaign strategy, working closely agencies in campaign execution and ads optimisation
- Solid understanding of web metrics, digital analytics, with the ability to generate, analyse and interpret data
- Knowledge of financial services (e.g.: brokerage, banking, trading, exchange or clearinghouse) preferred but not required
- Strong verbal and written communication skills (English and Mandarin) to accommodate clients & partners enquiry
- Independent, motivated self-starter and entrepreneurial
If you are interested, please send your updated CV for a confidential discussion.
Visit us at www.btcrecruitment.com today.
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